Set Up a Website That Pays in 7 Days!

Day 14 – Essential Pages to Set Up

Set Up a Website That Pays in 7 Days!Add More Pages to Your Websites

Even though you have a good start on your content, in order to really “complete” the set up of your website, there are a few pages you should add. It’s just a few pages but adding them will help your website look more trustworthy and it’ll help it rank better.

To add each of these pages, go to:

Pages > Add New

in WordPress and add them.

After that, you can either add these pages to the main navigation of your website, to the secondary navigation or as links in the footer. There are some strategies that say to link to them in the footer and set the link to “nofollow” but I think it’s better to have these pages be seen, which contributes to a better user experience.

Side note: There are a lot of techniques you’ll see online and gurus saying how to do things. There’s even some things that Google suggests that I don’t fully agree with. You can decide to follow those techniques if you want. Personally, I believe that nothing trumps good content. You can spend a lot of time fine tuning small details of a website and you probably will get some benefits from doing that but I think your time is better spent writing great content.

This article does deal with some fine tuning but it’s in combination with content and adding these pages DOES contribute to a better website visitor experience, so I believe it’s worth the time adding these pages.

About Us / About Me / About

You should have a page on your website that explains who you are. People are interested to find out who they are talking to. Explain why the website was created, who it’s for and what benefits the website provides.

I’d suggest including a picture of yourself. If you don’t want to, you can always just use a photo of a model (a stock photo). You want to make your website look like it was made by a real person – that’s the goal. This adds trust to your website.

Contact Us / Contact Me / Contact

Google looks for this page and it’s another page that increases the amount of trust. Your website should have a page with contact information. It can either be a form (the preferred method) or at least an email address and possibly a phone number and address.

A good plugin to use for a contact form is the Contact Form 7 plugin. It’s really simple to use. You’ll create a form and then copy the shortcode (including the brackets) onto a new page and where that shortcode is, the form will appear.

Privacy Policy / Privacy

This one is also pretty much required to have. You need to disclose what information your website gathers and what you do with that information. Your website may be storing what are called “cookies” for the user session or you may be sending data with advertising you’re running on your website. You may need to do some research and figure all this out and this IS a legal matter.

If you’re scared about setting up this page, consider hiring a lawyer to help you. Most people don’t go this route and use something boilerplate.

There are some Privacy Policy generator websites out there – here are a few:

If your website uses Google AdSense ads, then you want to make sure your Privacy Policy contains the necessary verbiage for those ads:

FTC Disclaimer

With the Federal Trade Commission (FTP – in the United States), there are some rules for bloggers if you’re using your blog to earn some income (which you are doing). You need to disclose that fact, basically. You need to state that you are earning commissions off of products that you are suggesting. This is important to state.

For me, there’s one statement I found, which I got in a course I signed up for and I use it on all my websites. It seems to cover things pretty well (use at your own risk):

And this is also good:

Earnings Disclaimer

Since my website offers ways to make money, I also have an earnings disclaimer which basically states that any results I show are not typical and that there is risk involved with starting a business online:

DMCA Procedure

This one is probably optional but it’s a good idea.

DMCA stands for the Digital Millennium Copyright Act. It’s a law that protects people’s intellectual property in the digital age. You shouldn’t be stealing anyone’s images or content but just in case that happens, your website should have a policy indicating how to take care of the situation.

I have one website where I list this because it does kind of grab content from other sources, so you can see that page here:

Feel free to use that page’s content as a template for your site… I don’t mind.

I am Not a Lawyer

To be clear – I am NOT a lawyer and I strongly advise you to seek the counsel of a lawyer when setting up these pages on your website. Necessary pages may vary from country to country and state to state.

Conclusion

The idea of setting up these pages is to cover you legally and to increase how trustworthy your website is. When you add pages like this, it’s making the user experience better and Google actually looks at that kind of stuff.