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Marketing in Madison Secret Revealed |
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Written by Tony
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Friday, 26 August 2005 |
 Ok, I've held this in for a while...
There's magical formula for doing marketing around here. This is big
news. I'm about to reveal a big secret. I don't care who knows about
it. I may get in trouble for this - I'm not really sure, but it doesn't
matter to me. Ok. Here goes...
The magical way to create a tagline or slogan goes like this.
"[Company Name] handles all of your [industry] needs."
There it is! A masterpiece!
Let's see it in action - an example:
"TonyHerman.com, where we handle all of your web site needs."
Pretty simple, huh? But so ingenious! You'll hear this a lot if you
listen to a Clear Channel station. They use it quite a bit and I bet
they even charge a lot extra for it - but it's SO worth it. I mean, who
could come up with something SO complex? Amazing.
Well, there it is... out in the open. Feel free to use it so that you
can show that you're puitting so much effort into your marketing. Heck,
you could probably start a marketing firm based on this nifty trick. It
seems to be working in this area.
Peace.
-T
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